Yes, they do. Since big releases like blockbuster movies attract more viewers as opposed to other movies and result in more shows, in-cinema advertising during these movie shows tends to rate higher than the others. You may be required to pay a premium for opting for cinema advertising during the show timings of blockbuster movies. The advertising rates can go up to two to three times the usual rates for playing your brand ads during blockbuster movie shows. Do get in touch with MyHoardings to get a complete picture of the advertising rates in movie theatres.
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