Outdoor media refers to means of advertising adopted to attract the audience outside their homes. Popular outdoor media options include hoardings, billboards, banners, digital screens and signage, transit ads, bus stop ads etc.
Outdoor Advertising Options in India
-
01
Hoardings
Hoardings are large size display boards usually placed in locations with heavy traffic in order to convey the brand's message to the commuters.
-
02
Bus Shelter
Bus stop ads or BQS are display spaces present on bus shelters in city limits. Creative ads can be displayed on 3 panels present on bus shelters.
-
03
Gantry Ads
Gantry or Skywalk advertising provides maximum visibility to the brand, specifically in heavy traffic areas.