Highly effective! As outdoor advertising is generally large, attractive, crisp and unavoidable, it gets instant attention of the public out on roads.
Bus stop advertisements are the ads that are placed on the bus shelters where the passengers are waiting for the bus. The bus stop ads include large hoarding, banners, posters,
An outdoor advertiser is responsible for choosing appropriate placement of the ad to get the maximum attention of the target audience. When the client approaches an outdoor advertiser it discusses
The major disadvantage of outdoor advertising is that one cannot target a particular set of audience through outdoor ads. Moreover, as they are only visual and static, there effectiveness is