Highly effective! As outdoor advertising is generally large, attractive, crisp and unavoidable, it gets instant attention of the public out on roads.
Outdoor media refers to means of advertising adopted to attract the audience outside their homes. Popular outdoor media options include hoardings, billboards, banners, digital screens and signage, transit ads, bus
How does the outdoor publicity billboard system work in India? India is considered as an open market. The diversity of the audience in India makes it easy for various brands
The unexpected placement of the ad in ambient advertising takes the audience by surprise. The surprise element or the ‘wow’ factor added to the brand makes the audience remember the