Types of Marketing
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1
Social Media Marketing
Social media marketing is an offshoot of content marketing that creates content and shares it via relevant social platforms.
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2
Content Marketing
Content marketing refers to informational, valuable content like blog posts, how-to videos, and other instructional materials.
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3
Email Marketing
Email marketing is a form of direct marketing that targets current or potential customers.
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4
Direct Marketing
Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected customer and supply a method for a direct response.
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5
Influencer Marketing
Influencer marketing involves working with online personalities who can impact their followers' purchasing decisions based on their expertise.
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6
Affiliate Marketing
Affiliate marketing is a strategy in which a company pays commission to an external website for sales that are generated via their website/apps.
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7
Search Engine Optimization
SEO is when brands optimise their web pages to rank higher on search engine results pages (SERPs).
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8
Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers.
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9
Word of Mouth
Word-of-mouth marketing campaigns are an effective way to influence organic conversations about your brand.
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10
Print Marketing
Print marketing. This form of marketing is the distribution of advertising in magazines, newspapers, and brochures.
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11
Direct Mail
With direct mail marketing, businesses send advertising materials directly to the customer's home.
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