The process of ad featured in a newspaper is an intricate and elaborate one. Each step needs to be thoroughly followed to get the desirable results. To state it broadly, you first need to specify the category of ad that you wish to be published and the ad format, i.e. Whether the ad will be a classified text or a display ad. Carefully choose the city of the circulation of your ad. You can also choose the circulation of the ad in the whole country at once. Then draft your ad properly by writing the copy diligently and by selecting the right sub-category. No advertising will win the attention of the viewers if its representation is bland. You should, therefore, add the most appropriate enhancement in an ad like the right color, font or border to make it graphically recognizable. The last step includes selecting the date/ dates of publication of the ad followed by making the required payment.
Advertising Options and Rates in Indian News Paper
| Ad Type | Language | Add Size | Rates / Sq CM (Starts From) |
|---|---|---|---|
| Full Page Ad | English / Hindi | 1716 sq. cm. | INR 22 Lakh |
| Half Page Ad | English / Hindi | 825 sq. cm. | INR 9 Lakh |
| Quarter Page Ad | English / Hindi | 400 sq. cm. | INR 5 Lakh |
| Display Classified Ads | English / Hindi | As per need. | INR 220 |
| Public Notice | English / Hindi | As per need. | INR 300 |
| Custom Sized Ads | English / Hindi | As per need. | INR 220 |
Outdoor Advertising Options in India
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