Transit Media branding carries the name and the image of the brand to all kinds of places and to all kinds of people. Unlike the other outdoor advertising options, transit branding is more flexible due to its mobility and can transport your brand to a number of places, spreading awareness regarding your brand to the passengers as well as the passers-by on the roads and streets.
External advertising panels in transit media enjoy a greater audience than the interior advertising options and give you an enormous opportunity to take your brand to even the most far-fetched and remote places of the country along with affluent and developed cities.
In-transit media is an infallible way to catch the attention of passengers who spend a considerable period of time commuting. The longer the journey time, the greater the chances of impact.
Window Top Stickers, Interior Panels, Advertisements along with Route Maps, Announcements are the most common go-to options for in-transit railway branding. The other modes of in-transit media options include backlit panels and billboards in metros, posters, and banners at the back of the seats in buses and cabs, and audio-visual panels in mobile branding vans.
Apart from wrap advertisements, indoor branding in the transit media advertising options bring people closest to the brands, almost to the extent of having a one-on-one interaction with the brand.
It is seen that the longer the time people spend in the proximity of the brand, the greater is the impact the brand has on them. This transforms the viewers into possible customers of the brand, giving you the chance to estimate the sales and correspondingly the success of the brand in the terms of revenue generation.
The impact of the in-transit advertising lasts even long after the journey. This creates a lasting image of the brand in the minds of people and contributes to further their curiosity and consequently, the increasing sales of your brand.
Advertising Options and Rates in Indian News Paper
Ad Type | Language | Add Size | Rates / Sq CM (Starts From) |
---|---|---|---|
Full Page Ad | English / Hindi | 1716 sq. cm. | INR 22 Lakh |
Half Page Ad | English / Hindi | 825 sq. cm. | INR 9 Lakh |
Quarter Page Ad | English / Hindi | 400 sq. cm. | INR 5 Lakh |
Display Classified Ads | English / Hindi | As per need. | INR 220 |
Public Notice | English / Hindi | As per need. | INR 300 |
Custom Sized Ads | English / Hindi | As per need. | INR 220 |