The advertising agency that uses the outdoor advertising the most in India is Bright Outdoor. It is a market leader in outdoor advertising and offers custom outdoor advertising services to its clients.
Ways to enhance presence over the Internet –
|
| Ad Type | Ad Run Time | Price (Starts from) |
|---|---|---|
| Standee | NA | INR 8K |
| Ticket Counter | As per Slot | INR 20K |
| Video Ad on Screen | Slots of 10 Seconds | INR 150 |
| Washroom Branding | NA | INR 500 |
OTT advertising refers to ‘Over-The -Top’ advertising. It means the ads are served over the device and platforms that are internet enabled. The OTT media platforms such as smart phones,
Outdoor ads amplifies a brand’s visibility and exposure. Outdoor advertising along with other advertising efforts increases the effectiveness of the ad campaign. Also, outdoor act as a medium for mass
India is considered as an open market. The diversity of the audience in India makes it easy for various brands to penetrate the market by focusing on a certain demand