Outdoor Advertising in Ladakh
OOH Unipole Advertising
There are very few other developing countries in the world where OOH advertising is as popular and well-received as in India. The outdoor advertising media solutions are still the most relied upon advertising solution for advertisers and brands. That is to say, products and services are introduced to the consumers in our country through billboards and hoardings. And one such medium of OOH branding is that of uni-pole advertising.
Unipoles are hoardings that are supported by a single pole. These unipoles are mostly found in major traffic junctures in the city, like near airports, railway stations, major road crossings, etc. Their sizes make them starkly noticeable even from far away distances. Additionally, these uni-pole hoardings are big enough to include most of the details about the brand, unlike most other advertising options. Therefore, through uni-pole hoardings, you will be able to paint a complete picture of the brand that you are endorsing.
Usually, unipoles are mostly available for advertising for a period of a month. However, a few of the uni-poles in premium locations do allow advertising for a week or even a day. So, through unipole advertising, you can register brand impressions in thousands that can go up to lakhs in a day. In addition to these, uni-pole advertising comes in lit and non-lit hoardings as well. Media buying of Lit hoardings come with the option of front-lit and back-lit hoardings. So, unipole advertising offers different services for different budgets and needs. Furthermore, unipole advertising also has the added benefit of hyperlocal advertising. That is to say, you get to enjoy the dual benefits of macro and micro-level advertising through unipole hoardings. The residents and the residents of the nearby locality to the unipole will engage in repeated interaction with the brand. This is an assured way of registering maximum brand recall value among the viewers. Thus, get overnight results in brand recognition and ROI by investing in unipole advertising for your brand.
Outdoor Hoarding Advertising Rates In India-
| Mode of Advertisement | Size | Rate (Starts from) |
|---|---|---|
| Hoardings | 12x8 | ₹ 10,000 |
| Unipoles | 10x10 | ₹ 5,000 |
| Bus Shelter | 12x8 | ₹ 1,20,000 |
| Skywalk | 12x8 | ₹ 40,000 |
| Metro Pillar | 12x8 | ₹ 18,000 |
| Digital OOH | 10x10 | ₹ 30,000 |
FAQ’s for Outdoor Advertising In India –
All forms of advertising which is carried out outdoors, eg. Outdoor Hoardings, outdoor billboards, various Transit media advertising like Bus Branding, Train advertising, Car branding, Pole kiosk advertising, Gantry Ads etc. comes under category of “Outdoor Advertising”.
Outdoor Hoardings in India are considered as Traditional form of Advertising which is highly relevant in today’s times as well. Other options of outdoor advertisement in India are Transit Media, Tech Park Ads, and Bus Shelters etc.
Hoardings are big size display boards which you often see on the roadside. Hoardings provide ad spaces to advertisers to showcase their products and services and are usually owned by Private players, Government Municipal bodies, various corporates etc.
No. There are many illegal Hoardings that have come up in Indian cities. Government Municipal corporations continuously work to address the menace of illegal Hoardings in order to safeguard the interests of genuine media owners who pays legitimate taxes to the government.
Prices of hoardings in India are decided by location, size, lit/non-lit, number of footfalls in vicinity or the traffic etc.
MyHoardings.com is a platform that gives you the facility to check the prices of the Hoardings in India, location of the Hoardings, the size and the type of Billboard before booking them online. Please contact us at + 91 9953-847639 to check the availability of the India Hoardings you have selected.
How do we know whether a particular Hoarding is available in India for the tenure I am looking out?
MyHoardings.com will provide you campaign start and end date images. We also provide paid monitoring service in case client need continuous monitoring of the Outdoor Media on display.
Average cost of advertising on Hoardings depends on many parameters like, the locality of the Hoardings, Size of the Billboard, whether it is Lit or Non-Lit, the time of year when the ad has to be placed. Usually rates are high during festive season when various brands have more marketing budget to improve their sales figures.
It again depends on various factors. Usually average size Holdings are booked for a normal period of one month however there are Billboard sites which are located on very premium locations and come up with a very huge amount for advertising, are also available to be booked for single one day, weekly etc.
Lit hoardings are the ones which are illuminated by electricity during late evening and night hours so that they are visible to people who you see them during night as well. Non-Lit hoardings on the other hand are the ones which have good visibility only during the day, but don’t provide much impact during the night it in absence of electricity.
Front Lit Hoardings are illuminated using bulbs/LED that are placed in front of the Billboard and flashes light on the Hoarding, However in case of backlit Hoardings the source of light is behind the Hoarding rather than in front.
Total rental comprises of Rental + Printing + Mounting + Taxes (Monitoring Extra). The rentals for hoarding in India are subject to changes depending on various factors. We encourage you to contact MyHoardings at +91 995384-7639 or drop us an email at business [at] myhoardings.com to confirm final rates.
MyHoardings.com will be happy to be your End-to-End advertisement partner in India .We take care from designing to printing to mounting of billboards. For complete services, we want to ensure your ad campaign goes live without any glitches and provide you the maximum ROI for your investments on marketing.
Usually a single Hoarding can also be booked for advertising purposes.
In case of natural disasters when the ad on display Hoardings get damaged, Client have to bear printing and mounting charges and “Advertisement” can be displayed for the booked space until rental period ends, without any issues.
Yes. The ad creative can be changed while the campaign is live. However printing and mounting charges has to be additionally borne by the client for the same. Minimum campaign duration in such cases is 1 month.
Yes. You may ask MyHoardings.com representative for offers in case the Hoarding campaign in India is more than 3 months.
MyHoardings provide end to end brand promotion services in India ranging from Target audience identification to Ad planning, Media selection to campaign execution and monitoring services to report submission.
