Infinity Think Tank in Sector V, Salt Lake City, Kolkata, is a prominent IT and business park housing a mix of multinational companies, tech firms, and startups. With a steady flow of professionals throughout the day, it provides an excellent environment for strategic branding. Common advertising formats include digital lobby screens, elevator wraps, reception signage, and glass panel branding. It’s ideal for promoting IT services, fintech platforms, wellness products, and educational tools. MyHoardings offers end-to-end branding solutions at Infinity Think Tank for impactful corporate visibility.
Types of Transit media services
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01
Bus Branding
Bus branding transforms public transport into mobile billboards. Ads can be placed on the sides, back, or even inside buses. This ensures long-duration visibility across diverse city routes. Ideal for mass-market targeting and repeated impressions. MyHoardings offers full and partial wrap options across India.
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02
Auto Rickshaw Advertising
Auto rickshaws are omnipresent in Indian cities and perfect for hyperlocal advertising. Compact yet eye-catching, they help brands reach residential and commercial zones. Ads can be placed on hoods, sides, and seat backs. It’s a budget-friendly option with strong local impact. MyHoardings enables targeting by area and volume.
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03
Metro Train Advertising
With lakhs of daily commuters, metro trains offer unmatched reach in urban markets. Brands can advertise on train panels, station walls, pillars, and even inside coaches. It’s ideal for premium visibility among working professionals. Custom campaigns can target specific lines or stations. MyHoardings manages metro media across major Indian cities.
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04
Cab Branding
Cabs serve both private and corporate commuters, making them ideal for brand exposure in high-traffic zones. Ads on doors, hoods, or digital screens deliver consistent impressions. Useful for app-based promotions and city-wide campaigns. Cab interiors can also be branded for direct engagement. MyHoardings offers fleet-wide branding across metros.
How Leading IT & Consulting Companies Promote Themselves in India
A snapshot of branding and promotional strategies used by global IT and consulting firms across India.
| Company | Primary Promotion Channels | Key Messaging Focus | Offline / OOH Activities |
|---|---|---|---|
| IBM | Digital campaigns, LinkedIn thought leadership, industry reports, events | AI, hybrid cloud, enterprise innovation | Airport advertising, tech conference branding, selective DOOH placements |
| Deloitte | Content marketing, PR, CXO events, social media | Trust, consulting expertise, business transformation | Premium OOH near business districts, airport media, event-led branding |
| Infosys | Mass media, digital storytelling, PR, sponsorships | Digital transformation, sustainability, global delivery | Large-format hoardings, campus signage, sports sponsorship visibility |
| Capgemini | Digital-first campaigns, industry insights, media relations | Intelligent industry, cloud, data & engineering | Tech park branding, conference sponsorships, targeted outdoor media |
| Tata Consultancy Services (TCS) | TV, digital, global sponsorships, PR & content | Scale, reliability, innovation, long-term partnerships | Marathon sponsorships, transit media, airport and city-wide OOH |
Note: Promotional activities are indicative, based on publicly observed campaigns and standard enterprise branding practices in India.
