MyHoardings

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Drive Engagement with Inshorts Advertising

3 min read

Drive Engagement with Inshorts Advertising through MyHoardings

In today’s fast-paced world, delivering concise and impactful content is crucial. Inshorts, a leading news app that provides brief news summaries, offers a unique platform for advertisers to reach an audience that values quick and reliable information. MyHoardings is here to help you harness the power of Inshorts advertising to boost your brand’s visibility and engagement.

Why Advertise on Inshorts?

Inshorts is a popular news app that curates and summarizes news articles into 60-word briefs, making it ideal for readers on the go. With millions of active users who prioritize staying informed without the time commitment of reading full articles, Inshorts presents an excellent opportunity for advertisers to connect with a tech-savvy and engaged audience.

Coverage and Audience Insights

Inshorts boasts a diverse user base, including young professionals, students, and busy individuals who prefer quick news updates. The platform’s precise targeting capabilities allow advertisers to reach specific demographics based on factors such as age, gender, location, and interests, ensuring that your ads are seen by the most relevant audience.

Media Options on Inshorts

Inshorts offers various advertising formats to meet different marketing needs:

  1. Display Ads: Banner ads and interstitial ads within the app, capturing user attention without disrupting the reading experience.
  2. Sponsored Stories: Branded content seamlessly integrated into the news feed, providing value while promoting your brand.
  3. Video Ads: Short, engaging videos that can be displayed between news summaries.
  4. Push Notifications: Direct messages sent to users’ devices, promoting special offers or new product launches.
  5. Carousel Ads: Interactive ad format allowing multiple images or products to be showcased within a single ad unit.

Benefits of Advertising on Inshorts

  1. Engaged Audience: Access to a highly engaged and information-seeking user base.
  2. Targeted Advertising: Advanced targeting options ensure your ads reach the most relevant audience.
  3. High Visibility: Strategic ad placements ensure high visibility and user engagement.
  4. Concise Content: The app’s format aligns with concise and impactful advertising messages.
  5. Comprehensive Analytics: Detailed performance metrics help you measure and optimize your campaigns.

Limitations to Consider

  1. Ad Avoidance: Some users may quickly scroll past ads, reducing exposure time.
  2. Content Competition: High volume of content can make it challenging to stand out.
  3. Cost: Premium ad placements can be expensive, potentially limiting access for smaller businesses.
  4. Platform Dependency: Relying heavily on one platform may limit exposure to audiences on other news apps or platforms.

Conclusion

Inshorts offers a powerful platform for advertisers to connect with a busy, information-hungry audience. By partnering with MyHoardings, you can leverage our expertise to create and execute effective Inshorts advertising campaigns that drive results. Contact us today to explore the full potential of advertising on Inshorts for your brand.

Mobile App Advertising ROI

  • 01

    In-App Ads

    Average ROI (%): 150%

    Cost Efficiency (Rating): 8/10

  • 02

    Mobile Video Ads

    Average ROI (%): 180%

    Cost Efficiency (Rating): 9/10

  • 03

    SMS Marketing

    Average ROI (%): 200%

    Cost Efficiency (Rating): 9/10

  • 04

    Mobile Games Ads

    Average ROI (%): 160%

    Cost Efficiency (Rating): 8/10

  • 05

    Location-Based Advertising

    Average ROI (%): 170%

    Cost Efficiency (Rating): 9/10

Television Advertising Rates

ChannelShow/Time Slot Cost per 10 Seconds (Approx)
Star Plus Prime Time Drama ₹2,00,000
Sony Entertainment TV Reality Show ₹1,50,000
Zee TV Weekend Movie ₹1,00,000
Colors Daily Soap ₹1,20,000
Star Sports Live Sports ₹3,00,000

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