How has advertising changed over the years?
2 min read
How has advertising changed over the years?
advertising really has taken a huge turn over the years. From vendors, streetsellers, newspaper adverts, flyers to digital advertisements, digital consumer engagement, videos, photos, basically, the huge turn is from the offline to the online.
what was once based on the physical world of consumers is now based on a screen held in most of the consumer’s hands. Mobile screens desktops, laptops, tablets have dominated the marketing field and advertising had to resort to being digital to take it a notch up as well.
Advertising has also changed from being less interactive with consumers to having personalized advertisements for groups of audiences. Besides that, advertisements now have analytics and performance-based stats to see how well they are doing in the market.
These are certain groundbreaking changes that have happened in the field of advertising, hope this helps 🙂
At MyHoardings, we stay at the forefront of these changes, helping brands navigate the evolving advertising landscape with innovative and effective solutions. Contact us today to learn how we can elevate your advertising strategy to meet the demands of the modern market.
7 steps of sales strategy
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Advertising Rates Comparison
| Media Type | Size/Duration | Cost (per unit) |
|---|---|---|
| Hoardings | 12x8 ft | ₹10,000 Approx |
| Unipoles | 10x10 ft | ₹5,000 Approx |
| Skywalk | 12x8 ft | ₹40,000 Approx |
| Bus Shelter | 12x8 ft | ₹1,20,000 Approx |
| Metro Pillar | 12x8 ft | ₹18,000 Approx |
| Digital OOH | 10x10 ft | ₹30,000 Approx |
