Grow with People of India – India’s Most Authentic Vernacular Social Platform

In India’s evolving digital ecosystem, hyperlocal storytelling is winning over social feeds. As users from Tier 2, Tier 3, and rural regions continue to dominate mobile usage, brands must shift from “mass media” to “meaningful media.” One platform that stands at this intersection of culture, content, and community is People of India. Through People of India advertising, your brand can directly connect with millions of regional users who engage daily in their native languages.

People of India is a community-first social platform built around India’s rich diversity. With curated stories, regional features, and culturally relevant posts in Hindi, Tamil, Marathi, Bengali, Telugu, Kannada, and more—it becomes a powerful media destination for both visibility and virality.

Why People of India Advertising is a Smart Move

Unlike generalist platforms that cater to mainstream trends, People of India advertising offers a deeply rooted and authentic connection to regional narratives. The audience here doesn’t just scroll—they engage, comment, share, and relate. This makes it a goldmine for advertisers looking for real interaction and cultural resonance.

Key advantages:

• Vernacular Reach – Ads and content can be shown in the language users prefer

• Cultural Relevance – Align your brand with trending regional themes and festivals

• Community-Led Engagement – Benefit from organic shares, comments, and discussions

• Mobile-First Design – Built for India’s growing smartphone users in semi-urban and rural markets

• Creator Integration – Collaborate with regional influencers to amplify your message

Whether you’re promoting a product, launching a regional campaign, or driving awareness for a public cause, People of India advertising offers the context and connection you need.

Ad Formats on People of India

People of India offers engaging and flexible ad formats that blend seamlessly into users’ everyday content consumption habits:

1. In-Feed Image or Video Ads

Static banners or short video clips placed within the news feed. Perfect for storytelling, product highlights, and event promotions.

2. Reel-Style Short Videos

Vertical mobile-friendly videos that match user expectations for social content. Ideal for offers, emotional hooks, and fast brand recall.

3. Carousel Posts

Multiple-image scrollable posts great for explaining features, showing product variants, or telling a short brand story.

4. Regional Influencer Collaborations

Partner with popular regional creators who have established trust with local audiences to deliver brand messages natively.

5. Community Takeovers or Story Highlights

Place your campaign front and center for 24 hours with a complete platform takeover—ideal for product launches or festival promos.

Who Should Advertise?

People of India advertising is especially effective for brands that cater to India’s diverse demographics and need meaningful engagement beyond metro cities.

Top-performing industries include:

• FMCG & D2C Brands – Localize campaigns to boost rural and semi-urban reach

• Finance & Insurance – Build trust in regional markets for financial literacy and digital services

• Healthcare – Spread awareness about wellness products and services in native languages

• App Downloads & Startups – Tap into fresh digital users in Tier 2/3 cities

• Retail Chains & Ecommerce – Drive traffic from local audiences with offers and activations

• Government & NGOs – Run awareness campaigns for social change and community upliftment

Performance & Pricing Model

Ad campaigns on People of India are flexible and result-oriented. You can choose from:

• CPM (Cost per 1000 impressions)

• CPC (Cost per click)

• CPV (Cost per view)

• CPA (Cost per action or lead)

At MyHoardings, we help you optimize your campaign for each objective, whether it’s awareness, engagement, installs, or regional leads.

You can also:

• Target by language, state, district, or even interest category

• Align with trending festivals, events, or local moments

• Track campaign performance in real-time with detailed reports

Why Choose MyHoardings?

MyHoardings is your strategic partner for vernacular and regional media campaigns. We understand what makes regional audiences click, tap, and engage—and we build campaigns that connect.

Our services include:

• Regional campaign planning and strategy

• Creative development in multiple Indian languages

• Media buying with transparent pricing and reporting

• End-to-end execution, optimization, and support

• Influencer collaborations and content amplification

From Tier 1 to Tier 3, we help brands scale authentically with audiences that matter.

Let’s Build Regional Reach That Converts

People of India advertising is not just another media buy—it’s your gateway to meaningful engagement across real India. Let MyHoardings craft the perfect hyperlocal campaign that wins trust, boosts recall, and drives results.

Email: business@myhoardings.com
Call: +91 9953847639
Website: www.myhoardings.com