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Why need to choose Outdoor Advertising ?

2 min read
Outdoor Advertising, best Outdoor Advertisement Agency

Outdoor Advertising is the most important and prevalent form of advertisement. It is very vast. Any advertisement and promotions are done out of home/or outdoors are referred to as Outdoor advertisement. It covers almost every format that one can think of, be it Billboards, Airport media, Transit media, Cinema advertisement, or even pamphlets. Outdoor advertisement requires the creative effort and out of box thinking that easily attracts the buyers and is thus considered highly effective. MyHoardings carry the largest database of Indian Outdoor Ad space owners and provide the best possible options to choose from.

Outdoor Advertising

To know more about outdoor advertising, connect with MyHoardings call at 995-384-7639

In conclusion, outdoor advertising offers a dynamic and effective way for businesses to boost their visibility and connect with a wide audience. Its ability to provide continuous, high-impact exposure makes it a valuable component of any marketing strategy. By leveraging outdoor advertising’s broad reach, geographic targeting, and cost-effectiveness, businesses can enhance their brand presence and drive meaningful customer engagement

Types of Radio Advertising

  • Live Reads

    • Description: Ads read live on-air by radio hosts during their shows.

    1

  • Sponsorships

    • Description: Sponsored segments or programs where brands are mentioned as sponsors.

    2

  • Produced Spots

    • Description: Pre-recorded commercials that range from 15 to 60 seconds.

    3

  • Jingles

    • Description: Catchy musical commercials that include a memorable slogan or brand message.

    4

  • Adlets

    • Description: Very short ads, typically around 5 to 10 seconds.

    5

  • Promotions and Contests

    • Description: Advertisements promoting a contest or special promotion sponsored by a brand.

    6

  • Radio Infomercials

    • Description: Longer format ads that provide detailed information about a product or service, often lasting several minutes.

    7

  • Station Identification (ID)

    • Description: Short mentions of the station's call letters, often sponsored by a brand.

    8

  • Sponsored Features

    • Description: Regularly scheduled segments sponsored by brands, such as news, sports updates, or music countdowns.

    9

  • Programmatic Advertising

    • Description: Automated buying and placement of radio ads using data and algorithms.

    10

 

Top Apps in India to Run Ads with Higher Reach and Cost of Advertising

PlatformReach (Users) Average CPC (Cost Per Click) Average CPM (Cost Per Thousand Impressions)
Google Ads Over 500 million ₹5-₹10 ₹40-₹100
Facebook 260 million ₹5-₹10 ₹40-₹50
YouTube 225 million ₹5-₹10 ₹40-₹50
Instagram 120 million ₹8 ₹50
LinkedIn82 million ₹20-₹40 ₹150-₹300
Twitter Ads 24 million ₹7 per engagement ₹70
Amazon 150 million ₹5-₹10 ₹50-₹100
Truecaller 246 million ₹0.055 per impression Not specified
Pinterest Ads 45 million ₹5-₹10 ₹40-₹50
Paytm 150 million ₹5-₹10 ₹40-₹50

 

 

 

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