Question 1

What is the average monthly footfall of the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

The Hyderabad Airport experiences a monthly footfall of around 2.7 lakh passengers.

Question 2

Why choose Hyderabad Airport for advertising for your brand?

Indrajeet Pal · Accepted Answer

The Hyderabad Airport caters to the two states of Telengana and Andhra Pradesh, Hyderabad being the capital city of both. Thus, if you are looking to up your branding game to achieve maximum outreach for your brand, opt for airport advertising at the Hyderabad Airport. A branding campaign at the airport will work wonders to deepen the connection of your brand with the customers in the south-eastern region of India. The Hyderabad Airport caters to the most affluent and the consumer-centric people of the south-eastern region. If you are looking to create a strong brand image and increase the sales of the brand in the southern part of the country, airport advertising at the Hyderabad Airport is a key step in the process.

Question 3

What is the creative format of design layout to be shared for airport branding at the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

The creative format of design layout to be shared for airport branding at the Hyderabad Airport is .cdr, .ai or even .pdf.

Question 4

What is the minimum time period for booking an ad space in the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

Unless otherwise specified, the minimum time period for booking an ad space in the Hyderabad Airport is one month.

Question 5

What are the media branding options available in the Hyderabad Airport for airport advertising?

Indrajeet Pal · Accepted Answer

The Hyderabad Airport has quite a few media branding options for airport advertising:
1. Luggage Trolley Advertising
2. Airport digital screen advertising
3. Conveyor Belts Advertising
4. Security Tray Advertising
5. Wifi Package Advertising
6. Newspaper Sticker Advertising in the Times of India newspaper
7. Newspaper Sticker Advertising in the Economic Times newspaper
8. Advertising in the Interior of a tarmac coach
9. Advertising in the Exterior of a tarmac coach
10. Advertising in the Domestic Area of the airport
11. Advertising in the Security Hold Area of the airport
12. Advertising in the Parking Area
13. Lounge Area Advertising
14. Advertising in the outside area of the airport."

Question 6

What is the rate of airport digital screen advertising at the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

The rate of the airport digital screen advertising is 1250000 INR per month per digital screen at the Hyderabad Airport.

Question 7

Which options are included in the airport digital screen advertising at the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

The airport digital screen advertising at the Hyderabad Airport includes FIDS (Flight Information Display Service), ad spaces on the video walls, MA TV (Mother Antenna Television), etc.

Question 8

What are the options I can explore in case of airport advertising in the parking area at the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

Advertising in the parking area at the Hyderabad Airport includes backlit signage placed near the food court, plaza premium lounge, and on the myriad double-sided pole kiosks placed in the parking area of the airport.

Question 9

What are the dimensions of the back lit signages and the pole kiosks placed in the parking area of the airport?

Indrajeet Pal · Accepted Answer

" The dimensions of the branding options available in the parking area of the Hyderabad Airport are:
1. 16 ft x 4 ft for the backlit signage; and
2. 2 ft x 3 ft for the pole kiosks."

Question 10

What are the possible options for airport advertising in the domestic area of the airport?

Indrajeet Pal · Accepted Answer

In the domestic area of the airport, advertisements can be placed on the wall mount, digital screens, and the Media Square as advertising in the domestic baggage claim and a domestic security hold area.

Question 11

How many times can I expect a video ad of my brand to be played in the Security Hold Area of the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

If you wish to advertise your brand through a video ad in the Security Hold Area of the Hyderabad Airport, the digital screens will play the ad every 60 seconds. Thus, the ad can play 1200 times at the airport.

Question 12

What is the size of the digital screens placed in the security hold area of the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

The size of the digital screens placed in the security area of the Hyderabad Airport is 7 ft by 8 ft.

Question 13

Does the Hyderabad Airport have an international terminal?

Indrajeet Pal · Accepted Answer

Yes, the Hyderabad Airport has an international terminal too (otherwise known as the Rajiv Gandhi International Airport) with flight services connecting the city to other global cities like Dubai, Doha, Oman, etc.

Question 14

Approximately, how many immigration counters are there for airport branding in the international terminal of the Hyderabad airport?

Indrajeet Pal · Accepted Answer

The international terminal of the Hyderabad Airport has around 50 immigration counters for airport branding.

Question 15

Are there opportunities for advertising at the check in kiosks at the international terminal of the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

Yes, the check-in kiosks at the international terminal of the Hyderabad Airport does offer advertising opportunities for brands. There are around 100 check-in desks along with 20 kiosks for self-check in at the airport.

Question 16

How much do I have to pay for choosing an airport advertising campaign at the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

As per the government rules, you are required to pay an additional 18% GST on the charges of the various media branding options should you choose to have an airport advertising campaign at the Hyderabad Airport.

Question 17

Will MyHoardings help me create an effective airport advertising campaign at the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

Yes, our experts will assist you in designing an effective airport branding campaign at the Hyderabad Airport that is sure to make the maximum heads turn.

Question 18

How do I get a detailed quotation of the rates of the various branding media options at the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

For getting a detailed quotation of the rates of the various media branding options at the Hyderabad Airport, write to us at business@myhoardings.com or call us at (+91) 99538 47639.

Question 19

What is figure of impressions/ views that an ad can get in the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

In the Hyderabad Airport, the advertisement of a single brand can get around 5 lakh impressions/ views. The impression/ view count is bound to change when ad space is booked by several brands.

Question 20

How many brands can book a single ad space in the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

An ad space can be booked by 3 brands in the Hyderabad Airport.

Question 21

Is there an option of a non-skippable ad in the wifi package of the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

Yes, through the media option 'Banner Display Through Roadblock', the users can view a video ad of your brand for 5-10 long seconds after they login to the free wifi service of the Hyderabad Airport.

Question 22

What is the passenger profile of the people flying in and out of the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

The passengers flying in and out of the Hyderabad Airport mainly comprise people from the middle and upper-middle class. The passenger profile of the Hyderabad Airport belongs to the employees of the IT industry, from public sector units, the working personnel from the small marketing enterprises, entrepreneurs, corporate and MNC employees, tourists, and academicians.

Question 23

What is the total number of slots for advertising in the Security Hold Area in the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

The Hyderabad Airport offers a total number of 6 ad slots in the Security Hold Area for your video ad.

Question 24

How many days does it take for an airport advertising campaign to be functional in the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

For an airport advertising campaign to be up and functional in the Hyderabad Airport, it takes approximately 3 weeks of time.

Question 25

Is there an additional printing and mounting charges applicable for airport branding at the Hyderabad Airport?

Indrajeet Pal · Accepted Answer

For information on the printing and mounting charges applicable for airport branding at the Hyderabad Airport, if applicable, talk to us directly at (+91) 99538 47639.

Question 26

What is Outdoor Advertising in India?

Myhoardings · Accepted Answer

All forms of advertising which is carried out outdoors, eg. Outdoor Hoardings, outdoor billboards, various Transit media advertising like Bus Branding, Train advertising, Car branding, Pole kiosk advertising, Gantry Ads etc. comes under category of “Outdoor Advertising”.

Question 27

What is the main form of OOH Advertising in India?

Myhoardings · Accepted Answer

Outdoor Hoardings in India are considered as Traditional form of Advertising which is highly relevant in today’s times as well. Other options of outdoor advertisement in India are Transit Media, Tech Park Ads, and Bus Shelters etc.

Question 28

What are Hoardings?

Myhoardings · Accepted Answer

Hoardings are big size display boards which you often see on the roadside. Hoardings provide ad spaces to advertisers to showcase their products and services and are usually owned by Private players, Government Municipal bodies, various corporates etc.

Question 29

Are all the roadside Hoardings are legal?

Myhoardings · Accepted Answer

No. There are many illegal Hoardings that have come up in Indian cities. Government Municipal corporations continuously work to address the menace of illegal Hoardings in order to safeguard the interests of genuine media owners who pays legitimate taxes to the government.

Question 30

What are the parameters that decide rentals of outdoor Billboards / Hoardings?

Myhoardings · Accepted Answer

Prices of hoardings in India are decided by location, size, lit/non-lit, number of footfalls in vicinity or the traffic etc.

Question 31

How can I book Hoardings online in India?

Myhoardings · Accepted Answer

MyHoardings.com is a platform that gives you the facility to check the prices of the Hoardings in India, location of the Hoardings, the size and the type of Billboard before booking them online. Please contact us at + 91 9953-847639 to check the availability of the India Hoardings you have selected.

Question 32

How do we know whether a particular Hoarding is available in India for the tenure I am looking out?

Myhoardings · Accepted Answer

MyHoardings.com will provide you campaign start and end date images. We also provide paid monitoring service in case client need continuous monitoring of the Outdoor Media on display.

Question 33

How much does it cost to advertise on hoardings in India?

Myhoardings · Accepted Answer

Average cost of advertising on Hoardings depends on many parameters like, the locality of the Hoardings, Size of the Billboard, whether it is Lit or Non-Lit, the time of year when the ad has to be placed. Usually rates are high during festive season when various brands have more marketing budget to improve their sales figures.

Question 34

What is the minimum period for which a hoarding can be booked?

Myhoardings · Accepted Answer

It again depends on various factors. Usually average size Hoardings are booked for a normal period of one month however there are Billboard sites which are located on very premium locations and come up with a very huge amount for advertising, are also available to be booked for single one day, weekly etc.

Question 35

What is different between Lit and Non-Lit billboards / hoardings in India?

Myhoardings · Accepted Answer

Lit hoardings are the ones which are illuminated by electricity during late evening and night hours so that they are visible to people who you see them during night as well. Non-Lit hoardings on the other hand are the ones which have good visibility only during the day, but don’t provide much impact during the night it in absence of electricity.

Question 36

What is the difference between Front Lit and Backlit hoardings?

Myhoardings · Accepted Answer

Front Lit Hoardings are illuminated using bulbs/LED that are placed in front of the Billboard and flashes light on the Hoarding, However in case of backlit Hoardings the source of light is behind the Hoarding rather than in front.

Question 37

What are the costs involved in a booking of India Outdoor Hoardings advertisement space? Are the prices mentioned above final?

Myhoardings · Accepted Answer

Total rental comprises of Rental + Printing + Mounting + Taxes (Monitoring Extra). The rentals for hoarding in India are subject to changes depending on various factors. We encourage you to contact MyHoardings at +91 995384-7639 or drop us an email at business [at] myhoardings.com to confirm final rates.

Question 38

Who will take care of printing and mounting of creative that will be installed on the hoardings?

Myhoardings · Accepted Answer

MyHoardings.com will be happy to be your End-to-End advertisement partner in India .We take care from designing to printing to mounting of billboards. For complete services, we want to ensure your ad campaign goes live without any glitches and provide you the maximum ROI for your investments on marketing.

Question 39

What is the minimum quantity to be ordered if we want to book billboards in India for advertising our brand?

Myhoardings · Accepted Answer

Usually a single Hoarding can also be booked for advertising purposes.

Question 40

What happens in case the Billboard gets damaged due to natural phenomena like Rain, Thunderstorm or Floods? Who has to bear the damage?

Myhoardings · Accepted Answer

In case of natural disasters when the ad on display Hoardings get damaged, Client have to bear printing and mounting charges and “Advertisement” can be displayed for the booked space until rental period ends, without any issues.

Question 41

Can we change the creative during the campaign is live?

Myhoardings · Accepted Answer

Yes. The ad creative can be changed while the campaign is live. However printing and mounting charges has to be additionally borne by the client for the same. Minimum campaign duration in such cases is 1 month.

Question 42

Can outdoor advertising agency in India like MyHoardings offer discounts for long term advertising campaigns?

Myhoardings · Accepted Answer

Yes. You may ask MyHoardings.com representative for offers in case the Hoarding campaign in India is more than 3 months.

Question 43

How do I know which advertisement media is suited best for my brand promotion in various Indian states?

Myhoardings · Accepted Answer

MyHoardings provide end to end brand promotion services in India ranging from Target audience identification to Media planning, Media Buying and Media selection to campaign execution and monitoring services to report submission.

Question 44