Advertising through gaming apps has emerged as a highly effective strategy for brands in India, tapping into a growing audience...
Neha Rathi
Airline advertising in India is highly popular in metro cities. The fact that the airports are centered in chief cities...
In-app advertising and website advertising both are considered as an effective advertising medium to reach the target audience. There are...
As Sunil Lulla, the former CEO of BARC (Broadcast Audience Research Council India) heads out to pursue entrepreneurship; the position...
Chhatrapati Shivaji International airport is the prime airport for connecting Mumbai to other destinations and vice-versa. As it is the...
Education-based on fun learning experience leads to better understanding. Learning while playing promotes strategic thinking enhances memory skills, better hand-eye...
As we adjust to the 'new normal' after pandemic, the industry sector is also gaining its pace back. Last year...