BL Agro Industries plans to go bullish in FY 2021-22

BL Agro Industries Limited aim to expand business in India with marketing budget of INR 150 crore in 2021-22

BL Agro Industries is one of India’s fastest growing edible oils and quality food products companies in India, with a approximate turnover of Rs 2500 crore. It is a prominent name in the Indian edible oil and food products market, announced its plans to go bullish in the fiscal year 2021-22. Known for its popular brands like “Bail Kolhu” and “Nourish,” the company aims to expand its market presence through aggressive marketing strategies, product diversification, and expansion into new regions

Company cover wide range of food products and procurement in bulk quantities from farmers aim to give boost to the agro industry in India.

In order to increase the market share BL-agro plan to spend a whooping budget of INR 150 crore to make more deeper inroads to Indian food market.

Marketing budget will be spent on various media platforms including print media, digital media, OOH ads and radio.

Celebrity endorsements planned by agro –

Nawazuddin Siddiqui

Manoj Bajpayee

Pankaj Tripathi

Shilpa Shetty