IndustryNews

4 min read

• IndustryNews

Influencers or celebrities; who is winning Gen Z’s attention?

2 years ago Neha Rathi

The battle for Gen Z's attention between Influencers or celebrities is reshaping the landscape of marketing and media. With the...

3 min read

• IndustryNews

Signpost India and Pressman Advertising Ltd. merger will explore the DOOH potential  

3 years ago Neha Rathi

Signpost India, the largest digital out of home advertising enterprise and Pressman Advertising, India's topmost full service advertising agency are...

2 min read

• IndustryNews

Goafest bounces back after the 2 year Covid-19 slug!

3 years ago Neha Rathi

Owing to Covid-19 pandemic, the grand events like the annual festival of advertising, marketing and media industries, Goafest had to...

3 min read

• Digital marketing
• IndustryNews

What are the facilities provided by Snapchat to Gen Z?

3 years ago Indrajeet Pal

The world is moving towards progress at a fast rate.  The speed at which innovations are replacing old versions is...

3 min read

• Digital marketing
• IndustryNews
• MyHoardings

Brand safety: A huge concern but a simple solution, Get a Glance now!

3 years ago Neha Rathi

We are literally breathing, eating and living digital today. One cannot do without the smart devices and internet as their...

2 min read

• IndustryNews
• TV Advertising India

Dabur forays into the health drink category with DABUR-VITA energy health drink through TVC.

3 years ago Neha Rathi

Dabur needs no introduction; it is a house hold brand name. It's most popular products like Dabur-Honey, Dabur-Chyawanprash and Dabur...

2 min read

• IndustryNews

Brands line up for the trendy Cab Ads in Tier-I and Tier-II cities !!

3 years ago Myhoardings

The Transit / Outdoor ad Industry is recovering at a faster pace in recent times from the COVID impact. Ongoing...