IndustryNews

2 min read

• IndustryNews
• Metro Station Branding

Bengaluru metro: More retail outlets and ads at the station to boost revenue.

3 years ago Neha Rathi

The Bengaluru metro's non-fare box revenue only forms 9% which is the least among other metro cities like Delhi, Mumbai...

3 min read

• IndustryNews

Spotify launches the new ad format at CES for active engagement of listeners.

3 years ago Neha Rathi

Spotify launches the new ad format at CES for active engagement of listeners. Podcasts advertising is simple and informative where...

2 min read

• IndustryNews

In partnership with Lemma, Tata CLiQ implies programmatic DOOH at airports

3 years ago Neha Rathi

Tata CLiQ launches ad campaign through programmatic DOOH at airports Tata CLiQ Luxury is an extension to the existing Tata...

2 min read

• IndustryNews

Wireless In-Flight Entertainment, the next big thing to watch out for!

3 years ago Neha Rathi

Till date we knew that in-flight entertainment was limited to the pre-loaded music and movies, that a flyer could enjoy...

1 min read

• IndustryNews

BARC India assigns Nakul Chopra as the new CEO.

3 years ago Neha Rathi

As Sunil Lulla, the former CEO of BARC (Broadcast Audience Research Council India) heads out to pursue entrepreneurship; the position...

1 min read

• IndustryNews

Lamar Advertising offers $30 million through series B Funding to Vistar Media

3 years ago Neha Rathi

As we adjust to the 'new normal' after pandemic, the industry sector is also gaining its pace back.  Last year...

2 min read

• IndustryNews

New app features to stop users’ online tracking

3 years ago Neha Rathi

A lot of users have shown concern over their privacy online. The consumers have been fighting a tough war to...