Can Elevator Branding in Bangalore RWA’s help “Looking Good Furniture” increase their sales ?
Looking Good Furniture, an online furniture store recently launched its new campaign with unbelievable offers on luxury furniture in Bangalore.The placement of these RWA lift ads were done inside RWA apartment elevators making targeted advertising as the prime parameter that made the whole campaign really effective.
Elevator ads have usually found to be very effective and captivating as the brand gets the non diverted attention of the audience for the time period they are in the lifts. The campaign overall focused on promoting the Discounts offered by Looking Good Furniture on home furnishing and furniture, and the fact that these offers were lucrative and were placed at the right place at the right time would have made it absolutely on point.Promoting home furnishings in residential colonies definitely look like the appropriate thing to do.
MyHoardings specializes in lift and elevator advertising in Delhi,Gurugram,Bangalore and Cochin and helps brands from planning to executing of the “Lift Branding” campaigns.
FAQ’s for Industry News (Advertising & Marketing) –
By the end of 2019, the Indian ad industry was close to INR 68K crore and was expected to grow by more than 10% to reach INR 75K crore by the end of 2020 (Figures before COVID-19 pandemic).
Main outdoor advertising formats include –
- OOH Hoardings.
- Unipoles.
- Transit media like Bus, Train, Car Ads, Auto branding etc.
Is Print media on the death bed when we compare it to growing Digital media?
Organized retail being the leader in OOH ad spends is followed by Real estate, Jewelers and Hospitals.
Below are the top 5 news portals covering ad, marketing and PR related news.
Afaqs.com
Adgully.com
Exchange4Media.com
Bestmediainfo.com
Campaignindia.in
You may also refer https://www.myhoardings.com/blog/ for seasonal industry campaign details.
Most of the outdoor advertising media comes under state government and local municipal bodies invite tenders at regular intervals (1 year, 2 years or more ..) in lieu of license fee.
Top 5 OOH ad agencies include MullenLowe Lintas, HAVAS Worldwide, Publicis, Laqshya group and Bright outdoors.