GroupM’s Mediacom bags media mandate for Bayer’s Health division
GroupM’s MediaCom India recently announced regarding the media promotion mandate of Bayer’s new Consumer Health division in India being awarded to them.
Bayer company envisions making self-care for a better healthy life a reality for billions of people across the globe with everyday healthcare.
The account was awarded to MediaCom after a multi-agency pitch to Bayer. It’ll be handled by MediaCom’s Mumbai branch. The full media duties include complete planning and media buying on all platforms.