OOH advertising in Residential areas in Gurugram

Gurugram has become a multi-facet city where one can find IT hubs, grand shopping malls, multi-cuisine restaurants and much more. The city is popular as both the financial as well as IT hub of India. The city is clean, organised and have some high-rise multilevel residential and commercial complexes. The layout of the city is such that it offers ample advertising space all around the city.

Gurugram has some spacious, high-rise residential buildings. Moreover, these buildings are located at prime areas of the city. The location and clean layout of the residential buildings offer advertisers an opportunity to showcase their brand to maximum audience through OOH advertising tools.

Here are few ways to make OOH advertising work to your advantage at prime residential areas of Gurugram:

• Society gates: The residential buildings have huge society gates. There are usually two to three gates in a society; a main gate, a back gate and an emergency gate. These gates can be utilized to target the local audience. Both local as well as international brands can put up their hoarding or banners to get maximum visibility and reach. One can practice hyper local targeting through residential advertising.

• Lifts and lift lobbies: Lifts are indispensable part of high-rise building and they offer both space and time for brands to interact directly to their target audience. The brands can put up posters and banners inside the lift or in the lift lobby areas where the residents wait for the lifts to arrive. Moreover, when a person boards a lift he is ideal and in a receptive mind state.

• Around the residential complex: The advertisers can reinforce the brand message by placing ads around the residential buildings. One can put up kiosks, billboards, bus shelter ads, transit ads, POS ads at nearby grocery stores and supermarkets for high brand recall, brand awareness and brand visibility.

Benefits of OOH advertising at residential areas in Gurugram:

• Clutter free advertising space as only few brands indulge in residential area advertising.
• Provide dynamic environment where people are looking for product and services to enhance standard of living and the ads provide an answer to their needs.
• Ample advertising space and locations to put up advertising material.

Society Gate Ad locations in Delhi