Sony Entertainment Television (SET) has been a household name in India for over two decades. Known for its blockbuster shows, family dramas, thrillers, and reality TV, SET offers brands a golden opportunity to reach millions of highly engaged viewers across the country.
With its wide reach and emotionally resonant content, SET is the perfect choice for advertisers looking to build strong brand recall and connect with urban and rural audiences alike.
🎯 Why Advertise on Sony Entertainment Television ?
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Massive Reach: SET enjoys pan-India viewership, cutting across language, age, and geography.
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High Engagement: Viewers are emotionally invested in SET’s programs, leading to better ad retention.
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Family-Friendly Content: Ideal for brands catering to household needs, consumer products, services, and lifestyle categories.
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Prime Time Power: High TRP shows during evening hours provide exceptional exposure for brands.
📺 Ad Format Options on Sony Entertainment Television
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Video Commercials:
Traditional 10–30 second TVCs aired during breaks in popular shows. -
Show Sponsorships:
Associate your brand with hit shows like crime dramas or reality series, featuring logo presence and in-show mentions. -
Brand Integrations:
Seamless in-content placement of your product or service that fits naturally within the storyline. -
Scrollers & Aston Bands:
Text overlays at the bottom of the screen for subtle, high-frequency visibility during programming.
💰 SET Advertising Costs & Planning
Ad rates on SET vary based on:
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Time slot (prime vs. non-prime)
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Ad duration
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Program popularity
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Frequency of airing
At MyHoardings, we help you secure optimal time slots at competitive rates, ensuring every rupee brings maximum ROI.
🚀 Why Choose MyHoardings for SET Advertising?
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Strategic media planning
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Creative ad production assistance
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Slot booking and campaign execution
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Real-time reporting and performance analysis
📞 Call: 9953847639
🌐 Website: www.myhoardings.com
📧 Email: business@myhoardings.com
Top 5 TV Channels to advertise your brand in India
| TV Channel Name | Genre |
|---|---|
| Star Sports | Sports |
| Sony | Entertainment |
| Colors | Entertainment |
| MTV | Music |
| Aaj Tak | News |