Taxi Advertising / Cab Branding in India
Metro cities are always on a run, apart from conventional public transport services, the cities are now using cab services to reach their destination with ease. Cabs have become a popular means of transportation for the fact that they give more personalise, affordable and comfortable ride. The travel time is where the target consumer can be pitched by the brands in an interactive manner. In today’s time of information overload, the consumer needs crisp, impactful and informative ads that do not interrupt their routine rather fit in the routine effortlessly.
Cab branding is gaining popularity for many reasons such as:
- Ads on cabs interact with the customer directly.
- The ads displayed on cabs get undivided attention as the consumer is travelling in the same vehicle and cannot ignore the presence of the brand.
- The ads like billboards, hoardings and other OOH services are not limited to one place; wherever the cab travels it captures the attention of the consumers.
- The ads displayed on cabs have the ability to turn target consumers into potential buyers as they are precise, informative and attractive.
Cab branding in India
More and more advertisers are including cab branding in their ad campaign along with other media as it increases the impact and reach of the brand. The concept of cab branding is relatively new in India as compared to other countries. The cab system too is new and expanding, with private companies providing cab services mostly in metro cities. Therefore, the advertising companies who can provide effective cab branding are also quite few. One of the bets companies that excel in out of home advertising and operates in PAN India location is MYHOARDINGS.COM. The company has its expertise in outdoor media and therefore provides best and affordable cab branding services. MyHOARDINGS.COM, has more than 1000 advertising and marketing companies listed with them, they are the one who can provide impactful creative that are visually stunning and reap maximum reach though their marketing efforts.
