The battle for Gen Z's attention between Influencers or celebrities is reshaping the landscape of marketing and media. With the...
Neha Rathi
The ‘café culture ‘ in India has witnessed a remarkable boost in past few year owing to the need of...
Transit advertising has been one of the most beneficial and cost-effective outdoor advertising tools in India. However, buses still take...
Transit advertising falls in the ambit of outdoor advertising but each advertising medium has its distinctive relevance and benefits when...
Tanishq chooses immersive advertising through 3D OOH billboard for the launch of its new collection!
Tanishq latest 'Live a Dream' collection found a perfect way to advertise itself through immersive advertising. The collection was launched...
Instagram is one of the most used social media platform by the Gen-Z and millennials. The distinctive features of the...
Signpost India, the largest digital out of home advertising enterprise and Pressman Advertising, India's topmost full service advertising agency are...
